by Jon Mest | Oct 13, 2026 | PR Outreach, PR Tactics
Doing your own PR outreach to promote your product? JustReachOut can help you crush it! Try our PR outreach software tools for free. A product press release is a short, factual announcement that tells journalists what launched, who it helps, when and where it...
by Jon Mest | Oct 9, 2026 | PR Strategy, PR Tactics, PR Tools
Neil Napier, founder of JobRack, wanted press coverage without committing to an agency retainer. He estimated that an agency could cost around $5,000 a month for roughly five stories. So he tried a more focused approach: find journalists already looking for sources,...
by Jon Mest | Oct 2, 2026 | PR Outreach, PR Strategy, PR Tactics, SEO
Broken link building is a way to earn a backlink by helping a site owner replace a dead link with a working, relevant resource. You find a page in your niche that links to a missing resource, check what the original link was meant to help readers do, then suggest a...
by Dmitry Dragilev | Sep 22, 2026 | PR Outreach, PR Strategy, PR Tactics, SEO
Introduction Look, I have been in the trenches of digital growth for over two decades. If there is one thing I hear consistently from founders and marketing directors, it is a recurring strategic challenge around organic visibility. We all know the frustration of...
by Jon Mest | Jul 17, 2026 | PR Tactics
The evolution of digital media has reached a critical juncture. In 2026, the strategic importance of podcast guesting has transcended simple brand awareness. It is now the most potent engine for building personal authority and securing a brand’s footprint in an...
by Dmitry Dragilev | Aug 6, 2023 | PR Outreach, PR Strategy, PR Tactics
Send killer media pitches with JustReachOut and land media placements. Try our PR outreach tools for free. Let’s start the article by defining: What is ‘PR outreach’? I think you’ll agree with me when I say: There are few things more confusing...