by Dmitry Dragilev | May 22, 2026 | PR Outreach, PR Strategy, PR Tactics, SEO
Introduction Look, I have been in the trenches of digital growth for over two decades. If there is one thing I hear consistently from founders and marketing directors, it is a recurring strategic challenge around organic visibility. We all know the frustration of...
by Jon Mest | May 7, 2026 | PR Tactics
The evolution of digital media has reached a critical juncture. In 2026, the strategic importance of podcast guesting has transcended simple brand awareness. It is now the most potent engine for building personal authority and securing a brand’s footprint in an...
by Dmitry Dragilev | Aug 6, 2023 | PR Outreach, PR Strategy, PR Tactics
Send killer media pitches with JustReachOut and land media placements. Try our PR outreach tools for free. Let’s start the article by defining: What is ‘PR outreach’? I think you’ll agree with me when I say: There are few things more confusing...
by Dmitry Dragilev | Aug 4, 2023 | Email Pitch, PR Pitch, PR Tactics
Before we jump into it, this article is not a post about the benefits of pitching your business to the media [read: exposure and getting backlinks for SEO]. It’s an in-depth guide on best practices with examples to give you the greatest chance for success when...
by Dmitry Dragilev | Jul 5, 2023 | PR Pitch, PR Strategy, PR Tactics
When writing a press release, one of the biggest mistakes PR managers often make is focusing too much on promotional language for their brand and failing to “deliver newsworthy content”. How many times have you heard “ just deliver newsworthy content”? But...
by Dmitry Dragilev | May 30, 2023 | PR Strategy, PR Tactics
Need some nifty PR hacks to boost your media coverage? I’ve got you covered. Getting regular press mentions may seem impossible, but it isn’t. Once you start using these 8 hacks you’ll get an instant edge over your competitors. Let’s get started. 1. Reverse Engineer...
