by Dmitry Dragilev | Aug 4, 2023 | Email Pitch, PR Pitch, PR Tactics
Before we jump into it, this article is not a post about the benefits of pitching your business to the media [read: exposure and getting backlinks for SEO]. It’s an in-depth guide on best practices with examples to give you the greatest chance for success when...
by Dmitry Dragilev | Jul 5, 2023 | PR Pitch, PR Strategy, PR Tactics
When writing a press release, one of the biggest mistakes PR managers often make is focusing too much on promotional language for their brand and failing to “deliver newsworthy content”. How many times have you heard “ just deliver newsworthy content”? But...
by Dmitry Dragilev | May 30, 2023 | PR Strategy, PR Tactics
Need some nifty PR hacks to boost your media coverage? I’ve got you covered. Getting regular press mentions may seem impossible, but it isn’t. Once you start using these 8 hacks you’ll get an instant edge over your competitors. Let’s get started. 1. Reverse Engineer...
by Dmitry Dragilev | May 16, 2023 | Email Pitch, PR Outreach, PR Tactics
There are hundreds of journalists, bloggers, podcasters looking for an expert to feature or reference in their articles every single day. They put out the specific requirements and questions they have in queries in newsletters, Twitter and other PR software...
by Dmitry Dragilev | Apr 1, 2023 | Email Pitch, PR Pitch, PR Tactics
You probably heard that you can now send emails from JustReachOut and ensure 100% deliverability as well as track opens. Well, one of our customers has come up with a nifty little hack to get 70% of his emails RESPONDED to by journalists. What is PR? Public Relations...