PR Pitch

4 Comments - May 1, 2020

What is Media Pitch? A media pitch is a short email that outlines the relevance and newsworthiness of a story. It is sent to a journalist or an editor of a newspaper, magazine, blog or television station with the aim to arouse interest in the story and to ask if they would want to write …

10 Comments - March 22, 2020

What is a Press Release? Before you learn how to write a press release, let’s first understand what it is. A press release (also known as a news release) is a brief document that shares something newsworthy you have done with the press and other media outlets. It is usually sent to journalists and editors …

4 Comments - March 15, 2020

The definition of Public Relations has dramatically changed over the past few years. But first, let’s start with the traditional public relations definition. Here is how Wikipedia defines Public relations (PR): Public Relations is the practice of managing the spread of information between an individual or an organization (such as a business, government agencies, or …

7 Comments - April 1, 2018

You probably heard that you can now send emails from JustReachOut and ensure 100% deliverability as well as track opens. Well, one of our customers has come up with a nifty little hack to get 70% of his emails RESPONDED to by journalists. What is PR? Public Relations essentially is the process of reaching out …