PR Pitch

6 Comments - August 28, 2020

The definition of Public Relations has dramatically changed over the past few years. What is Public Relations? “Public relations is a process and practice of individuals and brands building relationships with journalists, bloggers and podcasts and spreading their message/information to the public by getting press coverage”. Essentially, what this means is if nobody knows you exist, you …

6 Comments - May 1, 2020

What is Media Pitch? A media pitch is a short email that outlines the relevance and newsworthiness of a story. It is sent to a journalist or an editor of a newspaper, magazine, blog or television station with the aim to arouse interest in the story and to ask if they would want to write …

12 Comments - March 22, 2020

What is a Press Release? Before you learn how to write a press release, let’s first understand what it is. A press release (also known as a news release) is a brief document that shares something newsworthy you have done with the press and other media outlets. It is usually sent to journalists and editors …

7 Comments - April 1, 2018

You probably heard that you can now send emails from JustReachOut and ensure 100% deliverability as well as track opens. Well, one of our customers has come up with a nifty little hack to get 70% of his emails RESPONDED to by journalists. What is PR? Public Relations essentially is the process of reaching out …