JustReachOut Blog

10 Comments - December 1, 2021

I’ve practiced Do-It-Yourself PR since 2007 when I quit my job and moved across the country to Silicon Valley to learn how to build a bootstrapped startup. I used DIY PR to: scale a startup from 0 to 40M pageviews and get acquired by Google launch and grow a PR coaching program that has helped …

14 Comments - November 16, 2021

There are hundreds of journalists, bloggers, podcasters looking for an expert to cite in their articles every single day. They put out queries for these on newsletters, Twitter and other platforms. Today we interviewed two of our customers to show exactly how they respond to these asks. Natalya Bucuy from HelpSquad.com has gotten featured in four publications in the first month of becoming a JustReachOut customer!

No Comments - October 21, 2021

We received a number of questions about Gmail integration recently and so we wanted to post a quick guide on how to integrate Gmail with JustReachOut. The first step is to make sure you’re logged in to JustReachOut and to navigate over to Gmail integration page.     The next step is to click on …

15 Comments - October 19, 2021

Looking for the best PR tools? Look no further. We spent the last six months testing hundreds of tools to bring you the top 25 PR tools. These will help you pitch relevant journalists, effortlessly and successfully. Whether you want an alternative to Help a Reporter or just need to get your PR game going …

11 Comments - September 27, 2021

Let’s start the article by defining: What is ‘PR outreach’? PR outreach is the process of pitching information about your product/service to journalists, bloggers and influencers with a purpose of getting press coverage, brand mentions and exposure for your business. I think you’ll agree with me when I say: There are few things more confusing …

10 Comments - August 29, 2021

What is Media Pitch? A media pitch is an email attempting to get a journalist, editor or media outlet interested in your story or news so that they decide to cover it. It is sent to a journalist or an editor of a newspaper, magazine, blog over email with the aim to arouse interest in …

10 Comments - July 22, 2021

Broken Link Building is one of the most powerful and my favorite link building strategies. Instead of constantly asking others to backlink to you, with Broken Link Building, you are adding value to someone’s website. Today I want to show you a brand new tool which is going to make broken backlink building a breeze. Take a …

6 Comments - June 19, 2021

Looking for an alternative to Help a Reporter Out (HARO)? HARO shares requests from journalists seeking sources for their articles in a daily email newsletter. While it helps you connect with journalists who are actively working on a story, a few limitations to keep in mind: 1. Since HARO has approximately a million subscribers, you …

12 Comments - May 30, 2021

Need some nifty PR hacks to boost your media coverage? I’ve got you covered. Getting regular press mentions may seem impossible, but it isn’t.  Once you start using these 8 hacks you’ll get an instant edge over your competitors.  Let’s get started. 1. Reverse Engineer Competitor Press The best way to give yourself an edge …

6 Comments - August 28, 2020

The definition of Public Relations has dramatically changed over the past few years. What is Public Relations? “Public relations is a process and practice of individuals and brands building relationships with journalists, bloggers and podcasts and spreading their message/information to the public by getting press coverage”. Essentially, what this means is if nobody knows you exist, you …