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PR Outreach In 2024: Battle-Tested Templates, Tools, & Tips
Send killer media pitches with JustReachOut and land media placements. Try our PR outreach tools for free. Let's start the article by defining: What is 'PR outreach'? I think you'll agree with me when I say: There are few things more confusing for entrepreneurs than...
10 Proven Media Pitch Templates for 2024
Before we jump into it, this article is not a post about the benefits of pitching your business to the media [read: exposure and getting backlinks for SEO]. It's an in-depth guide on best practices with examples to give you the greatest chance for success when you do...
Public Relations Definition: What is PR and Why It Matters
The definition of Public Relations has dramatically changed over the past few years. What is Public Relations? “Public relations is a process and practice of individuals and brands building relationships with journalists, bloggers and podcasts and spreading their...
Journalist Requests: How To Find More Media Opportunities?
Do you want more relevant journalist requests? Responding to media requests is an easy way to acquire huge media coverage for your brand. In this post, I’ll tell you where and how to find the most relevant media requests. I’ll also talk about how to respond to media...
How to Write a Press Release That Gets Results in 2023 (Expert Tips)
When writing a press release, one of the biggest mistakes PR managers often make is focusing too much on promotional language for their brand and failing to “deliver newsworthy content”. How many times have you heard “ just deliver newsworthy content”? But...
How to Use Competitor Link Building to Get Guaranteed Rankings
Unless you hate free traffic, you already know the value of SEO. When we talk about SEO, we essentially talk about backlinks. “Engagement” and “on-page metrics” are nice to have, but you ultimately need backlinks to rank well in search engines. The way to generate...
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Brian Dean, founder at Backlinko